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IMATS London 2017

by Natalie Wright
IMATS London 2017

IMATS London is undoubtably THE biggest event on every makeup artist's calendar, and if you love it as much as we do, the excitement and anticipation builds around the same time every year. Where else can you find the education and versatility that IMATS provides? Established in 2002, this show gives you the tools you need to grow as an artist in theater, film, TV, fashion and editorial. Not to mention the shopping... OH GOD THE SHOPPING. The Props Museum curated by our good friend Adrian Rigby, never fails to impress in presenting incredible props, makeups and illustrations from the best artists and films around. 

We launched a brand new exclusive range of 3D Trauma Moulds by Studio Sangeet, which went down a storm. Each tin containing a range of flat moulds. Packaged in tin wipe clean containers, with a resin bottom to ensure the moulds stay secure when transporting. Sangeet literally thought of everything when designing and constructing this and we could not be prouder to be the official stockist.

Our main event of the weekend was the spectacular demo by makeup designer, Corey Castellano. Corey's has been working in the industry for over 20 years, has a workshop in LA and is also Robert Redford's personal makeup artist. We were privileged to be able to share with you all a makeup which was designed by Corey for the Sleepy Hollow series, but was never seen on screen. The Makeup which was titled 'The Bride' was a prosthetic heavy zombie design, which can be seen below. 


What would IMATs be without our friends at Tattooed Now who were there to sell their extensive range of tattoo designs, and even created some extra special Armoury based designs which they applied on the stand. Daniel Parker, the founder of Tattooed Now, and team members Nikki and Igor showed off the newest range of stunning fine line designs in his Mexican gang land demo. 

IMATs is famous for having the most prestigious guest artists/speakers/demonstrations and panels. Luckily during the weekend madness we had time to sneak away for an hour to watch the 30th Anniversary Hell Raiser Panel.

Paul Davis effortlessly curated the epic reunion featuring Join Davis, Bob Keen, Geoff Portass, John Cormican, Cliff Wallace, Paul Kane and actor Nicholas Vince (who played Chattering Cenobite in the film) as they shared tales and insights into the iconic characters and effects of this legendary film. If you weren't around for the panel (where were you?!) check out our Hellraiser 30 years of Gore blog. Coming soon!


Lastly, we would like to thank Crystal Head Vodka for being the best partners in crime and creating the most wonderful cocktails for the event. If you were able to attend, hopefully you managed to grab a skull shot. Safe to say this was the highlight of the event for a lot of people (including us)!